Enquirer Consulting Group
Wyndmere Naturals Buyer Map
Micah Danielson | Wyndmere Naturals | October 2026
As of 14 Oct 2026
Wyndmere Naturals makes small-batch essential oils, blends, gift sets, air mists, roll-ons, lotions, hydrosols, and on-the-go aromatherapy patches and inhalers, bottled in Minnesota.
Its own story says stores carry its oils on their shelves and that aromatherapists and wellness professionals use them. This map lays out the organizations where those buyers sit, by type and size, and who usually signs off at each.
Where the buyers sit
Store groups are counted from public records where one clean industry code covers the whole group. Practices and grocers that share a code with unrelated businesses show no count rather than a guess.
| Group | Organizations in the US | Under 20 staff | 20 to 99 | 100 to 499 | 500 or more |
|---|---|---|---|---|---|
| Gift, novelty and souvenir shops | about 14,000 | about 13,000 | about 650 | about 110 | about 63 |
| Vitamin and health supplement stores | about 5,500 | not published | not published | not published | not published |
| Beauty supply, cosmetics and fragrance stores | about 8,000 | not published | not published | not published | not published |
| Independent pharmacies and drug stores | about 19,000 | about 17,000 | about 1,800 | about 170 | about 200 |
| Natural and organic grocers and food co-ops | no clean public count | ||||
| Spas, massage and aromatherapy practices | no clean public count |
US firm counts by industry code, banded deliberately.
Who signs off in each group
Titles vary by size. In a single-location shop the owner is usually the buyer; in a regional chain or co-op the decision moves to a category or wellness buyer.
| Group | Who usually signs off | What they weigh |
|---|---|---|
| Gift and souvenir shops | Owner, store manager or gift buyer | Seasonal sets, shelf display, price points that sell at the counter |
| Vitamin and supplement stores | Owner, store manager or wellness category buyer | Label clarity, botanical names, steady reorder |
| Natural grocers and co-ops | Wellness or body care category manager, co-op buyer | Ingredient standards, small-batch story, margin per shelf foot |
| Beauty and fragrance stores | Merchandising manager or buyer | Gift sets, roll-ons and lotions that fit a fragrance wall |
| Independent pharmacies | Owner pharmacist or front-end manager | Counter items such as patches and inhalers, simple reorder |
| Spas and aromatherapy practices | Owner, spa director or lead practitioner | Oil quality, single-note purity, refill bottles for their own blends |
How the decision usually runs
Independent stores and practices decide quickly and in person. The owner smells the product, checks the label and the price, and places a small first order.
Chains and co-ops plan by season. Buyers set gift and holiday assortments months ahead, so a brand with a seasonal collection does best when it reaches them before the season lands.
Ten people to start with
The people who usually sign at the groups above, one a company. Work emails and phone numbers checked on Oct 14, 2026.
| Name | Role | Company | Where | Phone | |
|---|---|---|---|---|---|
| David George | Pharmacy Owner/Residency Program Director | TotalDose | Edmond, OK | +1 405 824 2525 | |
| Jennifer Harington Brizzi | Wellness Buyer | Berkshire Food Co-op | Hillsdale, NY | jbrizzi@berkshire.coop | +1 845 249 6129 |
| Lillian MontaƱez Gierbolini | Front End Manager | Compare Foods | Charlotte, NC | +1 787 224 9144 | |
| Mayank Amin | Owner & Chief Patient Advocate | Skippack Pharmacy | Philadelphia, PA | mayank@skippackpharmacy.com | +1 267 664 4899 |
| Franny Tacy | Owner, Executive, Visionary | Franny's Farmacy | Asheville | franny@frannysfarmacy.com | +1 828 216 2836 |
| Billy Pasos | Senior Category Manager | Mother's Market & Kitchen | Los Angeles | billy.pasos@mothersmarket.com | +1 617 510 9444 |
| Rachel Massey | Category Manager | Boise Co-op Market | Meridian, ID | +1 609 410 8197 | |
| Tim Metcalfe | President & Co-Owner | Metcalfe's Market | Madison, WI | tim.m@shopmetcalfes.com | +1 608 345 2220 |
| Tambra Narup | Category Manager | New Leaf Community Markets | San Francisco | tambra.narup@newleaf.com | +1 831 596 6656 |
| George Goodwin | Family Owner; Marketing Director | Goodwin's Organics Foods and Drinks | Reno, NV | +1 951 756 3752 |
Where to start
Patches and inhalers at the counter
Practitioners who blend their own
Built from public federal registries and the company's own website, counts banded deliberately.
If a walk-through is useful, pick a time at cal.com/ecg.
Prepared by Paul Smaldone, paul@enquirerconsulting.com.